As part of their FW23 collection Pleasures, the Los Angeles based label, teamed up with no other than the legendary creative formation N.E.R.D., also known as No One Ever Really Dies, the hip-hop and rock trio featuring Pharrell Williams, Chad Hugo, and Shay Haley undeniably left there mark on the late ’90s and early 2000s music scene. This collective is celebrated for breaking new ground by blending rap, funk, jazz, alternative rock, and R&B into a unique and influential sound. Their music resonated with a generation that effortlessly navigated diverse cultures, genres, identities, and ways of expression. Their music is still very much celebrated within X21 and therefor it is very much possible you’ve heard the sounds of NERD blasting through our Rotterdam store.

N.E.R.D x PLEASURES is now available in store and online at X21 🧠